A Creative Group client is in need of a New Product Acquisition Associate. Under the guidance and supervision of the New Product Acquisition leadership team: Play an integral role in the research, identification, testing and selection of new products for inclusion in the company's product mix Work collaboratively with other functional departments (Product Development, Direct-Response Marketing, Creative, Legal, etc.) within the company, in support of the aforementioned ESSENTIAL DUTIES AND RESPONSIBILITIES: On a daily basis, research, uncover, and analyze hot consumer products sales data and trend information in the retail brick-and-mortar, e-commerce, television-shopping channel and mail-order catalog environments Present credible new-product ideas to the leadership team, aligned with the company's business strategy, aimed at increasing sales and profitability Evaluate and maintain a record of previously considered products and ideas as well as those submitted by product licensors, inventors, invention companies, etc. Identify, track and make suggestions, including acquisition of new technologies, to improve new-product acquisition strategies, efficiencies and sources, on a continual basis Monitor and analyze market trends and competing consumer-products companies, to ensure competitiveness in the market Research and analyze consumer-satisfaction ratings, to uncover key-selling propositions and potential product improvements Based on uncovering credible data and information, suggest line extensions and upsell opportunities to the leadership team, in support of growing the company's existing and future product lines Adhere to and promote company values by performing duties in a manner that is consistent with being a team member, and support the continued growth of the company Perform other related duties, assignments, and administrative tasks as required REQUIREMENTS: Bachelor's Degree required (Marketing, Business Administration or Communication preferred) Understanding of category gross-margin targets and SKU efficiencies One to three years of related work experience preferred in a consumer-packaged goods, retail merchandising, retail-buying industry, etc. Excellent oral and written communication and interpersonal skills with a strong sense of urgency Strong analytical, research and problem-solving skills, working in a collaborative manner Microsoft Office Suite (Acrobat, Word, Excel, PowerPoint, Outlook); Internet savvy QUALIFICATIONS: efficient, self-starter who works extremely well both autonomously and in a team environment Can-do attitude and genuine passion, enthusiasm and interest in the consumer products industry Ability to handle the pressure and flexibility of a fast-paced, creative environment
C2B - Consumer to Business, Planning, Project Management, Research, Product Development, Pricing, Market Research, Branding
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