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Senior Research Analyst

Washington, DC

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Job Summary/Company: 
A global media and journalism company located in Washington DC is seeking a Senior Research Analyst to take on all aspects of consumer research projects!  This role would include designing and developing research methodologies, drawing insight from research and presenting findings to Executives and working closely with internal and external customers.  Working closely with the media outlets within the organization, you’ll help create opportunities for bigger and bolder successes in the future!  Please apply online and **** for more information.
Create/develop methodology for consumer research projects, including determining measurement approaches and dimensions intended to enhance study value
Analyze research data used to assist executives in making informed decisions on branding for the organization, marketing to consumers, making changes to existing products, and new product launches
Manage all phases of the research process
Manage vendor contracts and selection
Develop questionnaire instruments for phone, web and mail surveys
Coordinate the fielding of survey instruments
Develop interview guides and coordinate logistics for focus groups and in-depth interviews
Create/present customized presentations for internal and external clients
Develop research and survey tools for custom/native content for our media outlets
Act as the voice of the consumer on internal teams
Transform insights into actionable information and recommendations for clients
Qualifications/Background Profile:
Master’s degree 
4 years of experience in primary research for a vendor or corporation.
Extensive experience with Excel, PowerPoint, SPSS (or similar data analysis tool), and Qualtrics (or other online survey tool)
Experience working in/with the media industry (desired)
Experience working on advertising effectiveness or other advertising-related research (desired) 
Qualified candidates should send their resume AND call  Sparks Group
 for additional details. Please note, resume must include a valid email address in order to be considered. We look forward to discussing your background, your current job search, and your potential career path with  Sparks Group

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